With Samantha’s eye for detail and organised nature it was no surprise that she carved a career in Events Management. Having achieved a First Class honours degree in Events Management with International Hospitality Management at University Samantha immediately secured a job in a live events agency specialising in public sector events, which allowed her to work at some fantastic venues across the UK, including Lord’s and The Oval Cricket Grounds, the NEC, Birmingham and the Etihad Stadium.
Always one for getting stuck in, and searching for a bit more glitz and glamour, Samantha found her skills suited the delivery of events and soon progressed into a career defining role as Operations Manager at Merlin Events London, which is where Samantha has sculpted her career until co-founding Eventify eight years later. Working her way up the ranks, Samantha finally held the position of Head of Events for a number of years delivering some awe inspiring and spectacular events for a number of extremely high profile client’s and guests, including Royalty! Working with a number of Blue Chip companies and some particularly demanding private clients over the last 10 years, Samantha’s love of managing events is only continuing to grow.
When not delivering fabulous and exciting events, Samantha can be found in the kitchen whipping up fabulous and exciting celebration cakes!